Smartstyle Hair SalonsTV / Integrated Campaign
Housed in Walmart, the spiritual home of getting it done, SmartStyle is making it easier to get hair done for the whole family. This campaign makes checking off your to-do list fun and you'll look good doing it.
Along with digital video, we shot a large library of refreshed brand imagery to pair with our brand redesign.
We also created an animated piece to drive holiday sales in 2020 that ran nationwide in Walmart and online.